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Athletics

Carolina Athletics expands, consolidates services with CAROLINA NIL

CAROLINA NIL will provide top Name, Image and Likeness services, knowledge and experiences to Tar Heel student-athletes.

Graphic with the UNC Athletics logo and logos of Old Well Management, Carolina NIL and North Carolina Hall of Fame

Expanding its commitment to providing Name, Image and Likeness opportunities to student-athletes, Carolina Athletics has launched CAROLINA NIL. 这一新的整合学生运动员的支持汇集了卡罗莱纳竞技, The Rams Club, NCHOF和老井管理-一个新成立的全体育营销和学生运动员服务实体-提供顶级NIL服务, knowledge and experiences to the new generation of Tar Heels, 同时扩大对支持卡罗莱纳学生运动员感兴趣的新观众的接触.

CAROLINA NIL will be bolstered by a new website, CarolinaNIL.com, which will serve as a one-stop location for student-athletes, fans, supporters, recruits, 企业和卡罗来纳社区了解更多关于卡罗来纳提供的服务和机会. Those services include legal consultation and tax preparation; courses related to personal finance, entrepreneurship and business; creative services; and consultation on all things NIL-related including digital branding, financial planning and networking.

“Supporting Name, 形象和相似的机会是至关重要的,以确保卡罗来纳州吸引和发展世界上最优秀的学生和运动员,同时继续建立在我们的冠军传统,” said Carolina Director of Athletics Bubba Cunningham. “We are committed to providing championship opportunities for our student-athletes, 通过CAROLINA NIL巩固和加强我们的NIL服务是我们在这个大学体育新时代的下一步.”

该网站还将把柏油之踵和卡罗莱纳社区与支持卡罗莱纳零净值的多个团体联系起来.

Old Well Management consolidates, rebrands and expands two former Carolina-affiliated collectives, Heels4Life and Secondary Break Club, 将卡罗来纳州的学生运动员与柏油高跟鞋社区和有兴趣成为柏油高跟鞋代表的品牌联系起来. 它将与大学、体育系、柏油之踵体育产业和 NCHOF, 这是一个非营利组织,旨在建立一个名人堂,以纪念前卡罗来纳州的学生运动员和教练. NCHOF还促进当地教堂山地区的慈善机构,并将他们与学生运动员联系起来,进一步加深太阳城娱乐与社区之间的长期联系.

Kevin Rice,自NCHOF于2023年1月成立以来,他一直担任其执行董事. An attorney and former ACC men’s lacrosse player of the year at Syracuse, Rice will lead Old Well Management and its team moving forward, 带来了丰富的经验和深刻的承诺,以加强学生运动员和教堂山地区之间的关系.

“随着老井管理的推出,以及大学和体育系的凝聚力和支持的增强, Tar Heel fans and student-athletes can have confidence in our infrastructure,” said Rice. “这种合作关系确保我们能够适应不断变化的大学体育环境,并保持我们项目的竞争力.”

Jim Koman, founder and president of NCHOF, 是卡罗来纳州橄榄球队的校友,他建立了NCHOF来纪念卡罗来纳州的前学生运动员, coaches and contributors who have excelled in their chosen sports and beyond. 科曼致力于保持卡罗来纳州的光荣传统,将运动的成功与特殊性格的运动员结合起来.

“NCHOF成立的前提是创建一个名人堂,以纪念所有北卡罗来纳大学的学生运动员,并为过去提供一个聚会场所, current and future alumni to connect,’’ Koman said. “As we continue to grow this effort, 我们还将继续将当前卡罗来纳州的学生运动员与当地慈善组织联系起来,以回馈卡罗来纳州社区.”

Kara Cannizzaro, 他曾是柏油鞋城的学生运动员,在过去的三年里一直与太阳城娱乐的内部团队合作, has been promoted to assistant AD for NIL and leadership development. She will lead the department’s NIL efforts.

In addition, The Rams Club, 是哪个传统上为学生运动员奖学金和体育设施筹集资金, 是否会支持卡罗来纳州零风险基金的努力,使NCHOF的捐款有资格接受 Rams Club priority points.

“我们很高兴能够通过公羊俱乐部来捍卫卡罗莱纳竞技与NCHOF之间的合作关系,’’ said Rams Club Executive Director John Montgomery. “我们期待着帮助粉丝和捐赠者联系起来,这样他们就可以直接支持我们的学生运动员和NCHOF的使命.”

CarolinaNIL.com, along with social media accounts @unc_nil on X and Instagram, will also promote Carolina student-athlete NIL deals and experiences. Over the past three years, 柏油高跟鞋的学生运动员已经与服装的主要品牌签订了数百份零合约, restaurant, automobile and soft drink categories, 并通过包括Gigi 's Playhouse在内的NIL机会回馈社区, Porch, Ronald McDonald House, Miracle League and TABLE, among others.

卡罗莱纳将通过与利尔菲尔德的交易和合作,继续加强其零成本产品, One Team Partners, The Brandr Group, INFLCR, Altius Sports Partners, COMPASS NIL, CLC and others.

Learn more and support at CarolinaNIL.com.